History Of Mascots

The word 'mascot is derived from the French term 'mascotte', which means lucky charm. The English word is first recorded in 1881 shortly after the French word, itself first recorded in 1867, was popularized by the opera 'La Mascotte', performed in December 1880. The French word in turn came from the Modern Provençal word mascoto, ‘piece of witchcraft, charm, amulet,’ a feminine diminutive of masco, ‘witch.’ This word can probably be traced back to Late Latin 'masca'. In olden days, the word mascot was associated with inanimate objects like a lock of hair or the figurehead on a sailing ship. But from the start the 19th century and up to the present, the term is most often linked to a good luck animal.

It were sporting organizations which started to use animals as mascots to provide some extra entertainment for the spectators. At first, sport teams dragged along real living animals to their games. And most of these animals were predators to roar and strike fear into the hearts of their opponents.

The transformation of the live animal and two-dimensional fantasy mascots into the modern three-dimensional variety was triggered by the invention of the Muppets in the late 1960s. These larger than life puppets represented a whole new medium in mascot development and utility: cute and touchable corporate ambassadors.

Well known Australian Mascots:

The following are examples of Australia's well known Mascots along with the logo of the organization.


Freddo Frog - Cadbury Chocolate

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Captain Koala - County Fire Authority

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Max the Scout - Scouts Victoria

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Stripes - Richmond Football Club

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